Media Tip: The eyes have it.
Posted by JC on May 24th, 2010
The eyes have it on television. They tell us what you’re thinking, what you’re feeling, they make us like you, they make us trust you - or not. We need to see a person’s eyes to make an assessment of them, and to make connection with them.
So – glasses on, glasses off? It’s a question we’re asked all the time. There’s no simple answer, but there are some guidelines:
- A pair of glasses is a barrier between you and the viewers. All glasses obscure your eyes to some extent.
- If you sometimes wear glasses, you’re probably better without them
- If you always wear glasses and you take them off, you’ll probably look a bit like a mole
Our general advice is, if you’re comfortable without them, take them off. If you’re not, don’t.
That said, there are definitely specs that work and specs that don’t. Many broadcasters who wear face furniture have special pairs for the studio.
- Transition lenses can darken under the studio lights. They’ll definitely go darker if you’re outside in daylight. They should be avoided for television.
- The best glasses for the screen have fine frames, and lenses large enough not to cut across the eye. Better still if the lenses are frameless.
- The new, fashionable glasses with small lenses and strong, dark frames look dreadful on telly. Even worse are the ones with tinted lenses. You might as well be wearing a carnival mask.
- Sunnies may be cool – but they’re not cool when you’re being interviewed on television.
And the most important tip of all:
- If you’re wearing glasses on telly, make sure they’re sitting on your nose properly. If the top of the frame cuts across your eyes you’ll lose all your impact.
A lot of time and angst can go into choosing what to wear for a television appearance. Our basic advice is simple: your clothes should be appropriate for the occasion and the programme. A three-piece suit will look plain silly on Country Calendar; shorts and gumboots won’t do you any favours on Close Up or Campbell Live.