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Brian Edwards and Judy Callingham offer professional and effective media training for people in both the private and public sectors.
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This is Driving Me Nuts!

Here is the first sentence from an Associated Press report which I’ve just finished reading in the online edition of today’s Herald:

“WikiLeaks has offered to help the likes of Google and Apple identify the software holes used by purported CIA hacking tools – and that puts the tech industry in something of a bend.”

Now I don’t know who penned this story but it wouldn’t surprise me if the author was a Kiwi.

Why? Because “the likes of” has almost entirely replaced “like” , meaning “similar to”, in New Zealand journalism and, I fear, in everyday speech. Read the rest of this entry »

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Profile of Leader of the Free World

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Donald Trump, President of the United States, leader of the free world, dangerous psychopath. No need to go on. Sometimes a picture really is worth a thousand words.

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Keep it simple, Stupid!

Franz Kafka

More than half a century ago, when I was a lecturer in German literature at the University of Canterbury, I was myself taught a lesson about effective pedagogy: Never use a long word when a shorter word will do. Keep it simple, Stupid!

I was lecturing on the Czech/German writer Franz Kafka, some of whose nightmarish novels and short stories you may be familiar with: The Trial, The Castle and The Metamorphosis whose central character wakes up one morning to find that he has been transformed into a beetle.

What did it all mean? Well, if you’ve got a lifetime or two to spare you could read all the scholarly books and articles that have been written on that topic. But basically it comes down to this: some people think the books are religious allegories; other people think they reflect Kafka’s relationship with his domineering father. I belong to the second group. Read the rest of this entry »

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